Got a shock on Facebook yesterday, when I saw this:
As you may have heard, there is change in the air at Heine Brothers’ Coffee. Gary Heine recently sold his half of the business to me, and now we are merging with VINT Coffee. For now, there will not be any changes to either HBC or VINT stores. We remain 100% locally owned and operated, and our commitment to the Louisville community and the many non-profits we support will be stronger than ever. Our focus will continue to be on treating people and the planet with respect and dignity, and on giving back where ever we can. We truly appreciate the support we get from Louisville – we’re grateful to be in the coffee house business in such a wonderful town.
Mike Mays, Co-founder, Heine Brothers’ Coffee
VINT is the coffee house formerly known as Java Brewing Co., where my friend Jane and I go for coffee after we meet for lunch. “Our” barista (shouldn’t it be baristo, if it’s a guy?), Cody, is still there being all awesome, so maybe it’ll be all right for Heine Brothers to vanish under the VINT umbrella.
It hasn’t been settled, to my knowledge, if Heine Brothers will retain its name and logo, but that’s the smallest thing. It isn’t Heine Brothers anymore, because there are no Heine brothers involved in it.
So, on the whole, I’m sad. Here’s hoping VINT is as good for the people of Louisville and the fair trade farmers as Heine Brothers has been.
WRITING PROMPT: A landmark business, dear to your main character, changes hands. How would the new management win your character over?